On world tour with Hapag-Lloyd

12.06.2019

Hapag-Lloyd Messebau Display International Exhibition

It’s been almost two years that we got on board with Hapag-Lloyd in June 2017 for the “transport logistic” fair in Munich. We had a brand new design in the bag, developed in-house, that was to set the scene for the Hamburg logistics group as a brand in the exhibition spaces of the world: coherent, authentic, instantly recognisable, fitting its importance on the global market. A variety of small but important presentations, from 12 to 36 square metres, were to capture interest with large-scale shipping or transport-specific motifs, while larger ones, between 60 and 180 square metres, would symbolise the typical loading procedure in terminals around the world. The unmistakeable orange Hapag-Lloyd container hung beneath loading terminals, some up to 6 metres high. This was last on show a few weeks ago in Sao Paolo, where we were deployed in March 2019 at “Intermodal”, for the second time in a row.

Almost at the same time, we realised a small booth at Breakbulk Asia, Shanghai, having worked at Fruit Logistica in Berlin and Breakbulk Middle East in Dubai the month before. A refreshing rhythm for the new year, with autumn 2018 having graced us with diverse events in the USA, South America and Asia. Whether at Breakbulk Houston, Orlando Fruit Summit, NDTA Washington, World Banana Forum in Guayaquil, Ecuador, Asia Fruit Logistica Hongkong or CILF Shenzhen - the “cargo” from Display International was delivered, assembled and disassembled on time and without damage in every exhibition “port”. As also happened throughout 2017, when destinations included St. Louis and New Orleans in the USA. The most recent projects are the Breakbulk in Bremen last May and the leading trade fair of the logistics group "transport logistic" in Munich in June of this year.