In 2015 Samsung again rented the entire City Cube Berlin for the IFA. The Frankfurt agency Cheil commissioned DISPLAY INTERNATIONAL to implement high-quality meeting and conference areas as well as product presentations on a surface area of approximately 7,000 m² on level 2 and 3.
Cheil for Samsung
IFA Berlin 2015
Design / ArchitekturMD Lab
Photography:Robert Hörnig Fotografie