FAF Munich 2016
Storch is a one-stop shop for all professional housepainters' needs. With its circular structure covering 564 square metres of floor space including a 67.5-square-metre upper level, the stand embodied a design idiom that echoed the company's performance pledge. By simply following the path along the presentation's wall, visitors were taken on a circular tour of the product portfolio.Hardware stores are Disneyland to DIY housepainters. And Ciret GmbH is one of the big names in DIY paint products. Their consumer brands are marketed through hardware stores, which is exactly the atmosphere the stand aimed to emulate. On a 352-square-metre footprint, DISPLAY INTERNATIONAL designed a colourful, modular presentation that also made a big impact when viewed from a distance. Just as in a real hardware store, the stand featured a mix of materials including wood, glass, velour, PVC, stainless steel and textiles.
Size:564 m² + 67,5 m² + 352 m²
Design / ArchitekturDISPLAY INTERNATIONAL