Technology made tangible. Space clearly defined.
Initial Situation
At Integrated Systems Europe 2026, Sharp Display Solutions Europe showcased its latest display and projection solutions for professional AV applications.
The creative concept “Focus – Now and Beyond”, developed by D’art Design Gruppe, deliberately builds on the previous year’s stand design.
The goal was to translate the brand message into a clear, focused spatial architecture while reusing existing elements.
The result: an exhibition stand that combines innovation, technological precision and sustainability.
Display International was responsible for the technical planning and the on-site realization.
Implementation
In close collaboration with D’art Design Gruppe, Display International translated the concept into a precise and high-quality spatial structure.
The stand combined open presentation areas, clear sightlines and integrated product staging to make Sharp’s AV technologies fully tangible.
Special focus was placed on:
• Precise integration of large-scale displays and projection solutions
• Clearly structured visitor flow
• High-quality materials and surface finishes
• Seamless execution of complex AV installations
Sustainability & Further Development
A key element of the concept was the evolution of the previous year’s design.
Several structural components and elements were deliberately reused and integrated into the new layout.
This approach reduces resource consumption and supports a more sustainable use of materials across multiple exhibition cycles.
Result & Impact
The exhibition stand created a clear and focused stage for Sharp’s latest technologies while offering an open and inviting brand experience for visitors.
Through close collaboration between agency, client and implementation partner, the result is a trade fair presence that successfully combines design, technology and sustainable planning.
Watch the project in motion:
Click here to watch the Sharp exhibition stand video
